5 Questions
What 5 questions should you ask when hiring a Realtor? Hi, this is Fawn Bertram with Homes by Fawn and Hawaii Life Real Estate.
1. How Many Homes Have You Sold?
The first thing you should ask when hiring an agent is a basic but critical question. How many homes have you sold? Make sure they’re telling you how many homes they have sold, not their brokerage or team. Less experienced agents will often rely on the stats of others to bolster their own.
2. Are You A Full-Time Agent?
The second question you ask is related to the first. Are you a full-time agent? It is important that you have someone who is dedicated and available to help with what is likely one of the most significant investments you have or will make, not someone who does real estate on the side and has limited experience.
3. How Do You Stay Current With The Market?
Another key question to ask is, “What real estate education do you have?”and “How do you stay current with the latest market trends, technology, and regulations?” The market and technology changes, and you want to make sure your agent’s best practices aren’t decades old. Experience can easily become a crutch for more successful agents and breed complacency. Make sure your agent is not only experienced but up to date on the market and latest technology.
4. How Do You Attract Buyers?
You should also ask, how do you find buyers for my home? Most listing agents will rely on buyer agents to bring buyers or make a half-hearted effort with open houses and print ads. I make sure my clients stand out from the competition by providing virtual open houses, videos, a massive online presence, and social media ads targeting engaged buyers.
5. How Do You Use Technology To Sell Your Listings?
Finally, ask what technologies and innovations do you use to get maximum exposure? Most agents are still marketing like it’s 1999. 77% of buyers are saying they are using social media in their search. Yet, only 16% of agents use social media at all and only about 1%use it correctly. Just posting your home on their business page isn’t going to get the job done.
More Information
Fawn Bertram with Homes by Fawn. As always, feel free to reach out to me for anything community or real estate related. Stay tuned or visit my website or Youtube channel with more helpful tips on the home buying and selling process. Make it a great home buying and selling day.
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